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Lynxspring Technology Blog

Chief Marketing & Communications Officer at Lynxspring, Inc.

At Lynxspring, Marc leads corporate/product marketing, brand management and communications that support the company’s strategic growth initiatives in the smart building and building automation industries.

A pioneer and industry thought leader in intelligent and IoT technologies, Marc has been recognized with several industry accolades, most notably including: Realcomm|IBcon 2021 Lifetime Achievement Award, an inductee to CTA’s Controls Automation Hall of Fame, and earned Realcomm’s Top 35 People to Watch for the last seven years in a row.

Marc is also an advisor to the Realcomm organization, serves on the Board of Directors for Project Haystack, is a contributing editor for Automatedbuildings.com and a contributor to ControlTrends’ ControlTalk Now.

Prior to joining Lynxspring, Marc was Vice-President of Global Marketing at Tridium, where he was instrumental in building the Niagara Framework into the platform and operating system of choice for the built environment.

Read Marc Petock's Full Bio

Data Automation

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“Rapidly accelerating advances, in the way we are automating data and the recognized value of data, are changing what it means to be 'data-driven in the building environment.'"

Marc Petock

Data. It is transforming everything. It has changed how companies in every industry do business and manage performance. And it is no secret that data is the most valuable information in the smart building environment.

However, data can be bewildering and meaningless. When it comes to data, we need to move past “data drowning” and get to a point where we are automating the collecting, sorting, and exchanging critical information that directly correlates to improving our building operations and meeting business outcomes.

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October is Cybersecurity Awareness Month

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Cybersecurity is a priority at Lynxspring. We are committed to taking a strong leadership role in helping our partners maintain a strong cybersecurity posture.

Since 2004, October has been designated as Cybersecurity Awareness Month. While we should be thinking about cybersecurity every day, this month is a stark reminder that we need to continually protect ourselves and our assets. According to the World Economic Forum, cyber incidents rank alongside natural disasters and climate change as one of humanity’s top ten risks globally.

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Unlocking Smarter Solutions for Managing the Built Environment

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Marc Petock, Lynxspring George Hawkinson, Burns & McDonnell, Richard Wendland, Burns & McDonnell

The built environment is increasingly dependent on sophisticated, connected controls for heating and air conditioning, energy management, lighting and many other systems. Unfortunately, many of these controls function in silos, with little interoperability and integration. A master systems integration strategy utilizing advanced controls platforms can give owners and operators the connectivity and access to the data they need to optimize operating costs, use energy more efficiently and address the pressing need to reduce carbon emissions.

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Interoperability: The Key to Smarter Buildings

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Buildings are equipped with a diverse range of systems, subsystems, equipment, and sensors to monitor and control heating, ventilation, air conditioning (HVAC), energy management, lighting, water, elevators, parking systems, access control and more. When it comes to making buildings smarter, effective interoperability between these systems is critical to maximize building performance, reduce costs and achieve the health, safety and comfort levels demanded in modern, dynamic business environments.

Interoperability is a major contributor to the difference between being a smarter building versus being a smart building.

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INTERVIEW – Lynxspring Marks 20th Year Milestone

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Interview between Ken Sinclair,Founder, Owner, Publisher, AutomatedBuildings.com and Marc Petock, Chief Marketing and Communications Officer, Lynxspring

June 2022

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